URBAN

CLARITY

Preparatory Shampoo

Bergamot & Cedar

Clarity is the alkaline preparatory shampoo to deeply cleanse lengths full of color residues, styling and polluting agents.

Thanks to the alkaline pH, the preparatory shampoo opens the scales making the hair more receptive to subsequent coloring services and treatments.
Clarity contains Hydropom^®, an innovative blend with antioxidant properties that protects hair from external agents such as fine dust, UV rays and free radicals.
Furthermore, the Algae Extract has a moisturizing and emollient action.

pH 7.5

1000 ml

Cleanses and opens the cuticles making coloring services and treatments more effective.

Wet hair and awaken Clarity by massaging it between your hands.
Apply evenly to the scalp and distribute over the lengths.
Leave on for 5 minutes, rinse and move on to subsequent treatments.

HYDROPOM^®
It is an innovative aqueous solution of lycopene, of totally natural origin, deriving from tomato peel.
It performs an effective anti-pollution, antioxidant and anti-radical action, protecting the hair from external agents
such as fine dust, UV rays and free radicals.

LAMINARIA DIGITATA AND PELVETIA CANALICULATA EXTRACT
Algae Extract performs a hydrating, emollient and hydrating action.